Mystery Shops can be used to deliver accurate, timely, and thorough information for a variety of purposes, predominantly employee assessment. Unidentified shoppers gather accurate and relevant metrics on how well your employees are interacting with current and prospective customers.
When Direct Opinions performs a mystery shop, we provide an objective evaluation of job performance.
Mystery shops can be conducted in the areas of employee sales and service performance, customer satisfaction and competitive performance to help motivate and recognize employees in addition to increasing customer retention and satisfaction.
For training purposes, areas that need attention can be identified and recommendations for improvement developed, thus improving overall customer acquisition and satisfaction. |
