Healthcare Survey Programs | Surveys and Market Research by Telephone

Healthcare Survey Programs

Telephone and Online Research

Survey Solutions For The Healthcare Industry

Rising healthcare costs have prompted hospital administrators and medical facility directors to seek new, innovative ways to reduce expenses without compromising the care and safety of their patients.

Since 1983, Direct Opinions has successfully gathered information on patients, staff, outsourced employees, even professional staff including nurses and doctors for hospitals and healthcare facilities. The majority of our research is conducted through telephone-based interviews. Read our article on phone survey techniques and results here.

Customized surveys help you define current attitudes that in turn can help your management team take remedial action to improve satisfaction and value. In addition, opinion survey results can help you capitalize on strengths in order to improve patient loyalty or employee retention.

Strategic healthcare surveys include:

Surveying patient opinions and patient satisfaction with services

A patient satisfaction survey specifically tailored to the needs of your healthcare facility can provide your management team with valuable, actionable information that can improve every aspect patient care, including:

• Identifying and correcting weaknesses compromising patient care
• Capitalizing on strengths to improve patient retention
• Evaluating patient satisfaction levels for individual departments within your facility
• Assessing the perceived patient value of new potential services and facilities

You may be concerned that your staff has forgotten what it is like to be a patient. Or, perhaps your once small and personal medical practice has grown so large that you feel out of touch with patients. If so, a patient satisfaction survey can show you areas ripe for improvement.

Community Awareness Survey

Hospital administrators struggling to make use of available space and considering the construction of new facilities often must make difficult choices. Those choices and the attitudes of the surrounding community can have a significant impact on the long term viability of your hospital or clinic.

• Where should we build our new outpatient clinic?
• Will patients choose to continue making the trip to a crowded urban hospital or clinic?
• Might patients prefer a location closer to their home but with smaller staff?
• What services will patients want offered?

These are the types of questions that internal staff or outside funding institutions may need to have answered by an in-depth survey. Hospital administrators facing these types of choices can successfully use a community awareness survey to guide the decision making process.

Physician Satisfaction Survey

An effectively designed and implemented physician satisfaction survey can yield valuable information regarding patient care received at your clinic, hospice or other healthcare facility.

• Did the attending physician spend enough time with the patient to understand the chief complaint?
• Did the doctor adequately explain all available treatment options?
• Was the patient follow-up procedure described to the patient's satisfaction?
• What was the patient's overall impression of the care provided by physician?

A physician satisfaction survey offers hospital administrators the means to ensure that any outsourced or staff physicians are providing a level of patient care that is consistent with your hospital’s standards.

From the perspective of a professional staffing company, physician satisfaction surveys are also used as a quality control measure, documenting the efforts of doctors working on their behalf.

A survey of hospital employee attitudes

In addition to your staff physicians, there may be thousands in your supporting cast of healthcare workers, each working behind the scenes and interacting with patients every day. This cast of characters is a key component to the success of your health practice hospital or emergency health clinic.

Your facility’s professional nursing staff, x-ray techs, orderlies and desk operations personnel all influence patient perception of your healthcare facility. Surveying attitudes and opinions held by your employees will likely uncover areas that can be improved.

At Direct Opinions, each healthcare survey is tailored to your specific information objectives. We will use our 25 years of experience in the healthcare industry to develop and implement a survey strategy that fits your information needs and budget.

You can count on receiving actionable information your facility can utilize to evaluate various aspects of the patient, staff or community experience, as well as comparisons with similar services at other facilities.

Read more in this section or contact the healthcare survey professionals today!